Tuesday, February 10, 2009

Wharton Book Research

Someone asked for suggestions for how to do follow-up research while reading Wharton book chapters. I'll be doing some of that myself as I prepare discussion notes for Thursday's class, but I probably won't get that done until about Wednesday evening, so in the meantime here are some general ideas:
  • When a company is mentioned, you could research them using Yahoo Finance, SEC reports, etc.
  • When a product is mentioned, you could research it using Google News.
  • When books, journal articles, etc. are mentioned, you could research the author(s) using Google Scholar to see if they have more recent work.
  • When a technology is mentioned, you could research it using the Gartner service.
  • When specific predictions, projections, estimates, are given, you could research those to see if they have come true.
  • When an interesting term or phrase is used, you should make sure you understand its definition and you could research its meaning and usage more (e.g., "epistemic risk" and "creative destruction").
  • When charts, table, etc. in the book don't include the latest years, developments, etc., you could update them. For example, Figure 1.1 in the book could use updating for satellite radio, GPS, etc.
  • When generalizations are made (such as "long-run winners are often first movers") you could seek confirmatory or contradictory evidence and examples.
You're welcome to comment with your own additional suggestions and experiences.

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